FINFBA
 A Team of Finance Experts Who've Got Your Back 
Meet The Leadership
Alex Gardner
Rob Hanly
A Little About Us, And Our Team
The FINFBA team all walked a different path on the financial expertise mountain.

Alex started off on the traditional route. An ACA in the UK, his career began by putting in his time at one of the "Big 4" (PwC) where he worked in M&A. Before long, he founded BioGo Nation, an Amazon first business. He continues to run the company to this day.

Rob's path was less traditional. He began his professional life in sales, and slowly gained exposure to operations and finance through different business ventures. His real exposure to the power of good finances came when he started doing turnarounds with small business owners. On occasion, Rob works with consulting clients.
What We Believe
When it comes to business, we believe in a handful of ideas:

1. Happiness is positive cash flow
Carl Icahn had it embroided on his throw pillow. We keep it embroided on our brains.

Cash is good. Positive cash flow is better.

2. Do what you say you'll do, when you say you'll do it
It's easy to sleep well at night when you're only making promises you can keep.

3. Let the numbers lead the way
While numbers can be confronting, we believe listening to them can tell you what to do - and what to avoid.
FINFBA
Did we just become best friends?
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