The FINFBA team all walked a different path on the financial expertise mountain.
Alex started off on the traditional route. An ACA in the UK, his career began by putting in his time at one of the "Big 4" (PwC) where he worked in M&A. Before long, he founded BioGo Nation, an Amazon first business. He continues to run the company to this day.
Rob's path was less traditional. He began his professional life in sales, and slowly gained exposure to operations and finance through different business ventures. His real exposure to the power of good finances came when he started doing turnarounds with small business owners. On occasion, Rob works with consulting clients.